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March 15, 2019

Are Your Services Google Guaranteed?

By digilatics_user-352 Views-No Comment

Google has been a staple in so many people’s lives for so long that it is hard to imagine a world without it. As Google has grown, so have its services. A Google Guarantee badge is a new customer protection feature rolled out by Google. 

If you’re a business owner and want to earn the trust of Google’s customers, you must meet certain criteria. One of them is to be a Google-screened or Google-guaranteed provider. A badge for your business based on your industry will help your customers know that they can trust you with their information and that you are committed to your success.

Digilatics helps you enter the Google Guarantee program to boost your business, to get more leads and calls. We assist in setting up your Google Business Profile page and getting you a google Guarantee badge. 

Before getting into action, let us explain what a Google Guarantee is and how your business can get the privileged green check from Google.

The Google Guarantee

If the Google team has verified your business, a badge will appear with your business profile. Which helps Google businesses rank above those without them in search engines. Making your business stand out from competitors while also gaining new customers. For example, if you have a website offering a product or service and want people to know who you are, Google Guarantee can help you achieve that goal. A Google Guarantee badge combined with search engine optimization is a powerful combination to get your business the desired recognition.

How Can Your Business Become Google Guaranteed?

A business must pass the Google screening process through their local services Ads Program to obtain a Google guarantee. Google is one of the most powerful search engines, and has a significant impact on business success. 

Google’s Local Services Ads program provides an added benefit and guarantees for customers who find your business through Google. If they are unsatisfied with your service, they can get reimbursed for an amount up to $2000 that they paid for the service. A refund helps gain customer confidence and loyalty while benefiting your business with higher sales.

The Process Of Becoming Guaranteed

The first step is having a Google Business Profile and implementing local service ads. You must meet Google’s criteria and pass the screening process before running the Ads. Google has a screening process carried out by local background check partners; these checks determine whether or not you are eligible to become a Google Guaranteed business. This process varies by business category and location and may include a background check on your business registration, insurance, and licensure. Not only is your business screened, but your employees must also pass the background check. Once you have earned Googles trust, you pay a nominal fee of $50 to keep the green badge next to your business.

If you are looking for ways to grow your newly founded business or one set up in previous years but has not reached its full potential; then Google Guaranteed Ads are the way to go. 

Who Is Eligible For Local Service Ads?

Currently, Local Service Ads are available for small service-based businesses only. Merchandisers who are for the Google’s Ad program include the following:

  • Electricians
  • Appliance Repair
  • Locksmiths
  • Plumbers
  • Real estate services
  • Lawn care experts
  • Pest control
  • Window cleaners
  • Water damage services
  • Junk removal
  • HVAC (heating or air conditioning) repair
  • Financial planners
  • Carpet cleaners

If your business is in the list above, you will be interested in knowing how to utilize Local Service Ads and the fundamentals of a Google Guarantee. 

Begin With Google Business Profile

The first step to being noticed or recommended by Google is to create a Google Business Profile (aka GMB). A Google Business profile is open to all businesses and not just merchants, unlike Local Service Ads; the other best thing about it is that it is free.

A Google Business Profile comes with a lot of benefits:

  • It lets your customers call you directly from your Google Business Profile.
  • Allows your customers to leave online reviews on your profile.
  • It provides you with an easy-to-use website builder.
  • Showcase your photos, specials, or other unique aspects related to your business.
  • Allows you to build an easy-to-navigate, mobile-friendly web page.

Digilatics is a full-service digital marketing agency that provides customized marketing strategies for local home inspection businesses. We ensure you reach your local target audience and maximize your potential revenue and leads.

Google Local Services

Local service ads are more business-friendly as you do not have to pay per click, which is the case with a google ad; instead, google will only charge you per lead and if a customer contacts you directly through its Ad.

The local services ad is a great way to get your business noticed and attract higher quality leads. It gives potential customers the information they need to make an informed decision.

Your ad will show up on Google when someone in your city searches for a type of service you offer. You can also choose between paid and organic placement, depending on your marketing goals.

The Local Services Ad is a great way to get your business noticed as it gives potential customers the information they need to make an informed decision.

Google Screening Process

Businesses that are seeking to advertise on Google have to go through a verification process. This is done to ensure that the business is legitimate and reputable. You don’t need to worry about the Google screening process if you are not into financial planning, real estate, or law-related business.

The background check looks for any incidents of fraud, misrepresentation, or breach of trust. Google has also implemented restrictions on who can advertise on its platform. They have established strict rules about what kind of businesses can advertise on their platform and the type of content they can create.

Factors Affecting The Success of Google Ads

Getting the green Google Guarantee Badge may ensure credibility, but your business has to do more to rank at the top. SEO or Search Engine Optimization for your Ads is an absolute must to get the most out of your Ads. 

Search engine optimization is a process that helps businesses to show up in the search engine results when specific keywords are put into the search engine. Digilatics is a full-service digital marketing agency specializing in SEO, PPC, and social media marketing. The process involves four steps:

– Identify keywords that your business wants to rank for.

– Create and submit your website content to help it rank higher than competitors.

– Monitor your website rankings regularly and make any necessary changes.

– Make sure you have a strong social media presence to help your business rank higher in search engine results.

Your next-level edge

Our team of experts and team of global industry-leading digital marketing experts use their expertise to help local businesses get found online. We give you the perfect SEO so you can compete with your competition and reach your full potential.

The best way to find clients

Digilatics is a Marketing Agency that helps small businesses identify their real marketing ROI. We help you generate leads from both organic search and paid search advertising. Our PPC experts will set up your campaign for maximum success, and our social media marketing experts know how to keep your brand relevant to your target audience.

Our team of certified Google Partners will help you achieve Google Guaranteed status, redefine your small business social media campaigns, and see real growth from them in terms of customers and top search results. Digilatics carefully selects AdWords and PPC for your campaign to help you appear quickly in search engines.

We’re Google certified and offer guaranteed success on every project, whether it’s SEO, PPC, content, or social media advertising campaigns. We help home inspection businesses grow with our digital marketing strategy that helps optimize their websites and increase their revenues. We have the tools, skills, and drive to help create your successful business. Let us be your stepping stone to success.