SENIOR COPYWRITER

We are seeking a talented and experienced Senior Copywriter to join our dynamic team. As a Senior Copywriter, you will be responsible for creating compelling and persuasive copy for a variety of mediums, including web content, advertisements, social media, email campaigns, and more.

Key Areas of Engagement:

  1. Develop creative and engaging copy for various marketing channels, including websites, landing pages, blog articles, social media, ads, and more.
  2. Collaborate with web, SEO, ads, and customer success teams to understand project requirements, objectives, and messaging.
  3. Conduct thorough research on clients’ industries, products/services, competitors, and target markets for better copies and content.
  4. Craft persuasive and impactful headlines, taglines, and calls to action that drive desired user actions and conversions.
  5. Ensure that all copy is aligned with clients’ brand guidelines, tone of voice, and overall marketing strategies.
  6. Collaborate closely with designers and other team members to develop integrated campaigns that effectively combine copy and visuals.
  7. Review and edit copy to ensure accuracy, clarity, grammar, and adherence to brand standards.
  8. Stay up-to-date with industry trends and best practices in copywriting and content marketing, and incorporate them into your work.
  9. Participate in brainstorming sessions and provide creative input for marketing initiatives.
  10. Collaborate with cross-functional teams, including designers, developers, and marketers, to ensure cohesive and impactful messaging across all channels.
  11. Meet project deadlines while managing multiple assignments and priorities effectively.

Requirements:

  1. Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
  2. Proven experience as a copywriter, preferably within a digital marketing agency or in-house marketing team.
  3. Strong portfolio showcasing a diverse range of copywriting projects across different mediums.
  4. Excellent writing, editing, and proofreading skills with a keen eye for detail.
  5. Demonstrated ability to develop creative and persuasive copy that resonates with target audiences and achieves marketing objectives.
  6. Strong understanding of brand identity, tone of voice, and messaging strategies.
  7. In-depth knowledge of content marketing principles SEO, and digital advertising best practices.
  8. Familiarity with different content management systems (CMS), project management tools, and analytics platforms.
  9. Proficient in conducting research and extracting key insights.
  10. Ability to collaborate effectively with cross-functional teams and manage feedback from clients and stakeholders.
  11. Strong time management skills with the ability to meet deadlines and prioritize tasks efficiently.
  12. Excellent communication and presentation skills, with the ability to articulate ideas and concepts clearly.
  13. Creative thinker with a passion for staying updated on industry trends and emerging technologies.
  14. 3-5 years of professional experience, ideally with a marketing agency.

What We Promise

Supportive Environment – An inclusive and supportive environment embedded in the innovation culture.

Growth – We ensure that as we grow as a company, our team members also grow (professionally and personally). Feel respected and nurtured!

Work-life Balance – We respect your personal space and life and ensure our team enjoys the best moments with their loved ones while ensuring stability.

Competitive Compensation – We respect talent, and we do that by offering the best growth opportunities and compensation that they deserve.

Leadership – You’ll be part of the team IMPACT. Plan and execute critical initiatives and take a leadership role.

If you are a talented and experienced copywriter with a passion for crafting impactful messages and driving results, we would love to hear from you.
Please submit your resume, portfolio, and a cover letter (ideally a loom video) detailing your relevant experience and why you are the ideal candidate for this position.

Experience:

Marketing Agency: 3 years (Preferred)

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Full TIme

Lahore Office, PK

Apply Before: Aug 31, 2023